Bookshelf

THE ART OF BUSINESS: In the Footsteps of Giants

Ray Yeh
Senior Research Fellow
IC2 Institute at the University of Texas at Austin
Ukiah, CA 95482
707-463-8608

RAYMOND YEH, PH.D
IC2 INSTITUTE AT THE UNIVERSITY OF TEXAS AT AUSTIN
rayyeh@earthlink.net
http://www.theartofbusinessbook.com

The Art of Possibility is really the Art of Impossibility. Masters of this art can see what everyone else misses—and they act on it.

BIOGRAPHY
Ray is a senior research fellow at IC2 Institute at the University of Texas at Austin. He taught at various universities for 20 years and led two Computer Science departments to top ten national rankings. He was also the Control Data Corporation Distinguished Professor at the University of Minnesota. Ray co-founded and was CEO of three successful software companies over a 15 year period. He also co-founded two professional societies. He has been a management consultant to many nations and works with executives of many leading edge global companies such as IBM, GTE, AT&T, Siemens, NEC, Fujitsu, and Hitachi, as well as with founders of many start-up companies. In addition to being on the editorial boards of many journals, Ray has published ten technical books and the highly acclaimed business book titled, Zero Time: Providing Instant Customer Value—Every Time, All the Time! He currently lives in Texas and California.

Ray is a fellow of Institute of Electrical and Electronic Engineers (IEEE) and Society for Design and Process Science (SDPS). He was an honorary research fellow of Fujitsu from 1978-1985. Ray is a recipient of the Pioneer in Information Technology Award from the government of Taiwan, IEEE Centennial Medal, and the SDPS Gold Medal, among others. SDPS created the Raymond Yeh lifetime achievement award with him as its first recipient. He held honorary professorships from five leading universities in China and Taiwan. He has been in Who's Who in America since 1974. He was featured several times by the media including Baltimore Business Journal, Austin Business Journal, Austin-American Statesman, several daily newspapers in Taiwan, and People's Daily in China.

ARTICLES/BOOKS
THE ART OF BUSINESS: In the Footsteps of Giants
Zero Time: Providing Instant Customer Value—Every Time, All the Time!

WHAT GETS YOU UP IN THE MORNING?
"Exploring great leadership and purpose. Great leaders dedicate themselves to a purpose for the long haul, so they’re not that concerned about themselves. It's the purpose that matters. Great leaders translate an inspiring original vision into synchronized daily executions that make a marked difference in the world."